Attribution That Drives Real ROAS

Remove AdTech bias to create a single source of truth.

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Discover True ROAS in All AdTech

Cut out reporting bias.

Don’t take it from Facebook or Google. Cut out the bias to see which channels are really driving results. 

Corvidae’s suite of reports will show you where you’re cannibalising spend across Facebook and Google. And even where the most efficient spend opportunities lie within your campaigns.

Use AI Journeys to Attribute True Value

Rebuild Broken Customer Attribution

Move away from failing cookie and id-stitched analytics, where the majority of your decisions are based on broken data.

Our AI probabilistically rebuilds cross-channel journeys using only 1st-party event stream data: no cookies!

Validate the transformational impact of accurate attribution using A/B split tests in your AdTech & benefit from automated GDPR and CCPA compliance.

Feed AdTech True Customer Journeys

Feed AdTech True Journeys With Corvidae AI

Google's AI can only optimise ad placements using conversions it can see.

Corvidae's patented stitching feeds the true value of top-of-funnel touchpoints back into your AdTech.

This prevents Google from overspending on competitive bottom-of-funnel auctions and guides it to find net-new customers earlier: instantly generating incremental revenue at a lower CPA.

Paid Media Channel Performance

Reallocate Spend Across Adtech Easily

Get more from your spend.

Clearly see the campaigns that are having an impact - and the ones that aren’t. So, you can adjust spend to make the most of your budget. 

Corvidae shows you how your campaigns are performing, and where the best profitability points exist so, you understand how much you’re paying for growth. And where the most efficient spend opportunities are.

Corvidae AI: Paid Media Reports
Corvidae AI: Paid Media Reports
Paid Media Team & All Campaigns

Granular, Compliant Data for Decision Making & Automation

Dig into the detail.

All the attribution data you need, available right down to campaign and Adset level. Create custom reports for better, accurate analysis.

Corvidae’s session stitching technology rebuilds your analytics data to over 95% accuracy. So, you can trust you’re making the right decisions backed by truly accurate data.

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100% Cookieless

Flawlessly build customer journeys across devices and media.

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Accurate & Reliable

Full granular event modelling & interrogation. Measure 200% more events than Google or Adobe.

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GDPR & CCPA Compliant

Compliant by design, zero PII environment with world class data security from Azure.

Paid Media Team Member Traffic Sources

Join The Best in The Industry

You’re in good company.

Corvidae is already helping paid media marketers at some of the world’s biggest brands cut down on cannibalisation to boost ROAS. So, you can trust that you’re in good company. 

Ready to try attribution the Corvidae way?
Work with your dedicated Success Manager

Getting started on the road to accurate attribution doesn’t have to be complicated. Our team are on-hand to make the move to a new attribution tool as easy as possible.

Latest Insights
AdCP is an attempt to allow natural language ad buying

Corvidae AI & The Agentic Future

Chris Liversidge: CEO & Founder @ Corvidae AI By Chris Liversidge · 20th November, 2025 · AI
Media buying is undergoing a profound transition today, as Agentic Operators are launching and presenting as viable challengers to incumbent Adtech, potentially upending the decade-long relationship between advertiser and audience platforms.
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