Google Ads Automation

Q: Is there a free trial for Corvidae AI?

We do not currently offer a free trial of Corvidae AI.However, we can scope up to 4 month pilot periods with flexible pricing options during which we would expect to evidence at least 10:1 ROI on your license with Google Ads automation.This allows you to see the value of Corvidae before committing to annual pricing for extensive discounting.

Optimise your Google Ads with Longer Customer Journeys

An Attributed Single Source of Truth with AI Journeys

Corvidae uses a patented AI-stitching method to produce customer journeys that are 2-3x longer than Google Analytics.

On its own, this single source of truth allows you to see the full customer journey, and our platform-agnostic approach means you can trust that we aren’t trying to favour any AdTech over another.

Corvidae's longer pathways show a much clearer picture of the journeys your customers went on before they converted, and unlike cookie-based solutions, it doesn’t matter if customers switch device part-way through the journey.

Send Corvidae Data to Google Stack

Corvidae journeys with stitched GCLIDs can drive your marketing spend efficiency in platform.

Feed AdTech True Customer Journeys

Google's AI can only optimise ad placements using conversions it can see.

Corvidae's patented stitching feeds the true value of top-of-funnel touchpoints back into your AdTech.

This prevents Google from overspending on competitive bottom-of-funnel auctions and guides it to find net-new customers earlier: instantly generating incremental revenue at a lower CPA.

Google Ads Automation

Customer Journey

We rebuild your data using patented AI stitching to provide 2-3x longer customer journeys than your AdTech.

Platform Ads

We stitch GCLIDs into your journeys and send this to Google's stack to give more data for Ad placement optimisation using Google's own AI.

Marketing Funnel

This data allows Google to effectively target the top of your marketing funnel where auction costs are cheaper, cutting CPAs and growing ROAS.

Longer Journeys in Google Ads = More Data for Google AI Ad Placements

Longer Customer Journeys for Smart Campaign Google Ads Optimisation

Longer customer journeys help you to specifically target the top of your marketing funnel where advertising costs are lower, and there’s less competition from rivals who are still dependent on broken, cookie-based attribution models that only apply revenue to later touchpoints.

When fed into Google Ads, Corvidae stitched data provides an average of 55% more events for Google to optimise ad performance in Smart Campaigns!

46% Reduction in Google Shopping CPA

In their first year with Corvidae AI, QVC deployed across Google Shopping campaigns in Germany - the EU region with the most stringent data compliance regulation.

Corvidae automation was able to reduce Cost Per Click (CPC) by 34%, reduce CPA by 46%, and ultimately improve ROAS by 89% - a huge result and clear value for the QVC team.

QVC continue to build value with Corvidae automation, allowing for investment into new top of funnel channels to widen their customer reach and build their brand with confidence.

Provable Incrementality

Cut CPAs and Boost ROAS with no Impact on Performance

Corvidae clients have seen some incredible results by deploying our Google Ads automation. From an 89% increase in ROAS to a 34% decrease in cost per conversion, targeting the top of funnel with Corvidae produces enviable performance.

Work with your Customer Success Manager to Build Incrementality & Boost ROAs

Right from the first moment, your CSM will ensure you are able to verify data accuracy, setup incrementality tests, and get a provable signal of incremental revenue delivered by Corvidae into your Google Ads Campaigns.

Ready to stop wasting ad spend?

Supercharge your media spend

Book a demo and see the journeys you’re missing.

Easy Onboarding & Provable ROI

What attribution model does Corvidae use?

We partnered with Edinburgh University to develop our unique attribution models.

One is a Customer Conversion model based on an LSTM (Long Short Term Memory) Neural Network, Deep Learning style of AI. The second is a Customer Discovery model, which combines the LSTM with a Markov/Shapley statistical model approach - this is our most advanced Data Driven Attribution (DDA) model. Both are Multitouch Attribution (MTA) models.

Corvidae's patented cookie-free data rebuilding informs both models using a custom technique for each customer to understand how people really interact with your marketing to predictively stitch across devices.

How much does Corvidae cost?

Pricing is derived from daily rows of data processed per day. For a price estimate and for more information, get in touch with our team.

Is there a free trial for Corvidae AI?

We do not currently offer a free trial of Corvidae AI.

However, we can scope up to 4 month pilot periods with flexible pricing options during which we would expect to evidence at least 10:1 ROI on your license with Google Ads automation.

This allows you to see the value of Corvidae before committing to annual pricing for extensive discounting.

Is there any customer support included with Corvidae?

Yes, we have a dedicated team of attribution experts on-hand to ensure you get the most out of Corvidae.

You will be assigned a Customer Success Manager (CSM) to oversee onboarding and adoption of positive ROI with Automation and who can steer you forwards on your attribution journey.

How long is the onboarding process?

All it takes is three (3) steps to get started with Corvidae, and you’ll be on the road to accurate attribution within 30 days. Find out how to get started with Corvidae.

Corvidae AI FAQs

Supercharge Google Ads & Scale Growth

Stop overspending in last touch auctions

In our latest case study Corvidae AI grew Google Ads revenue by €690k while reducing CPA by 45%.

Latest Insights

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Corvidae AI & The Agentic Future

By Chris Liversidge · 20th November, 2025 · AI

Media buying is undergoing a profound transition today, as Agentic Operators are launching and presenting as viable challengers to incumbent Adtech, potentially upending the decade-long relationship between advertiser and audience platforms.