What is Visit Level Attribution?

Discover Corvidae’s attribution model - and how it provides the most accurate view of an individual’s probability to convert.

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What you’ll learn from the eBook:

What Visit-Level Attribution (VLA) is – and what it can do for you
How VLA helps marketers understand the human behind every interaction
The benefits of VLA for marketers
Case study examples

What is Visit Level Attribution?

Supercharge Google Ads & Scale Growth

Stop overspending in last touch auctions

In our latest case study Corvidae AI grew Google Ads revenue by €690k while reducing CPA by 45%.

Latest Insights

RS Group PLC engineer inspecting industrial equipment on the factory floor

Corvidae AI delivers RS Group PLC 6% more Paid Search revenue on 5% less ad spend

By Chris Liversidge · 7th October, 2026 · Performance Marketing

Four-month Italy pilot lifted return on ad spend by 12% and is now being rolled out worldwide, after Corvidae's cookieless tracking captured £193m more revenue than Adobe Analytics across the group's global properties.

AdCP is an attempt to allow natural language ad buying

Corvidae AI & The Agentic Future

By Chris Liversidge · 20th November, 2025 · AI

Media buying is undergoing a profound transition today, as Agentic Operators are launching and presenting as viable challengers to incumbent Adtech, potentially upending the decade-long relationship between advertiser and audience platforms.